
A vibrant, modular branding system for KIAF 2018 Art Seoul featuring three color-blocked collateral pieces with dynamic geometric layouts. The design employs bold neon accents (lime green, electric blue, hot pink) against neutral white backgrounds, creating high-contrast visual impact. The system demonstrates contemporary minimalist aesthetics with playful, asymmetrical composition.
Colors
Layout
Three vertical panels with staggered, overlapping white content blocks anchored to solid color backgrounds, creating dynamic visual rhythm and depth.
Typography
Sans-serif typeface in uppercase and lowercase, appearing to be a modern geometric font family with consistent hierarchy across all three pieces











